Annuity Lesson #1

Jeremiah Konger

CEO

"When it comes to annuities, the best Fiduciary Advisors use tools and software to help you select the best annuity available on the market that meets your individual needs.  If the agent or advisor you're working with does not have this software in his or her tool set, you have to question how they know the annuity they're recommending is truly the best one."

The financial services industry in general is one that comes with tons of regulation.  And rightfully so.  When it comes to advising people on how they invest their money or plan for their future, it should be taken very seriously.  To be a financial advisor, planner, or investment advisor, an individual must have the proper licenses.  However, when it comes to fixed annuities, there is a low barrier of entry and just about anyone can sell them as long as they have a state issued insurance license.  When it comes to properly using annuities for retirement, many different variables are often present.  How much income do I need?  Which assets should I use to fund an annuity?  When should I take social security?  What are my basic costs of living in retirement going to be?  What is the most tax efficient strategy for my retirement?  And the list goes on...  This is why working with a Fiduciary Advisor is so important when it comes to selecting the right annuity for you.  A Fiduciary Advisor has the appropriate licenses, training, experience and tools to help you select the right annuity for your needs, but also can legally make recommendations on how to structure your financial plan in a way that is in your best interests.  This is the difference versus working with an insurance only licensed representative.  We are not saying that all insurance only licensed agents are bad or unethical.  We are stating that to properly advise a client on selecting the right annuity for them, it requires a rigorous holistic financial planning process that only a fiduciary advisor should help with.

 

Everyone has heard horror stories of someone they know who was sold the wrong financial product or investment.  When it comes to the annuity industry, we hear this happen all too often.  You see, most annuity agents are what we refer to as "product pushers".  These product pushers use hard sell tactics to sell annuities to uninformed consumers.  The products they push are the ones that usually pay the agent the highest commission.  Often times, these products are not in the best interests of the client or the best product available on the market for the intended purpose.  They use the surface level features of an annuity such as protection from market risk and lifetime income to sell their products.  While these are great benefits of investing in an annuity, the more important thing is to understand how this specific investment fits into your overall financial plan to help you meet your goals.  Annuities are financial tools.  Knowing which tool to use, when and how to use it makes all the difference.  When it comes to your financial future, one simple mistake of investing in the wrong financial product can have a looming effect.  Avoiding this mistake at all costs could be the difference between having a dream retirement or one that seems like a nightmare.

 

When you open the phone book or go online and search for annuities, there are tons of annuity agents and financial advisors listed there.  The difficulty lies in knowing how to tell which advisors are the "great" ones that you would feel confident in working with and which ones you would never EVER want to use.  The "great" advisors work hard to distinguish themselves apart from the fly-by-night agents who use hard-sell tactics and push products not in the client's best interests.

 

The question now is how to find that "right" professional ... and we have the information to help you do just that.

 

Adding an annuity to your financial plan for retirement is a great idea for many.  When structured properly, an annuity can help you mitigate the financial risks of retirement such as longevity risk, market risk, sequence of returns risk, and inflation risk.  Having a guaranteed source of lifetime income can be a real difference maker in retirement.  The added confidence an annuity provides in the success of your financial retirement is unparalleled.   A true Fiduciary Advisor that understands annuities can evaluate your particular needs, and with the right tool set of products, strategies, and software can fulfill those needs for you and your family.  

 

The following is a summary on how to choose the right professional Fiduciary Advisor when buying an annuity for retirement. It covers some of the common mistakes made by consumers when buying an annuity and also the four steps you can take to help you in choosing a true "professional."

 

We hope you find the information valuable, and if you have any questions please email us at info@annuityassociation.com.

 

8 Mistakes to Avoid When Buying An Annuity

 

Mistake #1:  Choosing an annuity based on the highest lifetime income payout alone.  The annuity with the highest lifetime income payout is not always the "best annuity" out there.  There are many other different factors to consider.  Often times, the highest lifetime income payout annuity is from a lesser rated carrier. They offer a higher payout to compete with higher rated companies. Annuity companies receive rating assessments from 3rd party agencies on the creditworthiness and strength of the company. There are four large credit rating agencies that the insurance companies usually turn to for their ratings. They are A.M. Best, Fitch, Moody's Investors Services and Standard and Poor's.  In addition to the highest lifetime income payout, you should also consider the companies credit rating (we recommend A ratings and above), customer service experience, and other optional features of the annuity such as long-term care or early withdrawal riders.  The more add-on features of the annuity, the more benefits can be had in the long run.

Mistake #2:  Choosing an annuity based on the highest purchase bonus.  Many annuity agents will always try to sell the annuity with the highest purchase bonus because it looks good on paper.  A purchase bonus is an amount an annuity company offers to a client if they purchase a particular annuity. For example, if you have $100,000 and purchase an annuity with a 10% premium or purchase bonus, you would have $10,000 credited to the annuity for a total investment of $110,000.  This sounds great, right?  Who wouldn't want an extra $10,000?  However, in our research we find that the highest purchase bonus offering is not always the highest guaranteed lifetime income payout amount.  An annuity company with a higher overall lifetime payout percentage with no purchase bonus could still possibly be the highest lifetime income amount on an annual basis.  Simply put, if you take that same $100,000 investment amount and purchase an annuity with a 7% lifetime income payout and compare it to the bonus annuity with a total of $110,000 but the contract only agrees to pay 5% for life, the annuity offering the 7% lifetime payout amount would be the better purchase even though it doesn't offer a premium/purchase bonus. Many companies that offer a higher purchase bonus usually offer a significantly lower payout percentage for lifetime income.  Having a Fiduciary Advisor equipped with the right software to determine the highest annuity payouts is key to knowing if the purchase bonus is really what it's cracked up to be or not.

Mistake #3:  Putting too much money in an annuity.  One of the biggest mistakes we see is client's investing too much money in an annuity.  Annuities are great tools for retirement, there's no doubt.  But when it comes to knowing how much you should put in an annuity, our answer is always the same.  As little as possible and as much as necessary.  The best way to use an annuity is to generate enough lifetime income to at least cover your basic needs in retirement.  These are your costs of living such as housing, clothes, food, water, transportation and insurances.  You use the annuity to fill any income gaps your other sources of guaranteed income (social security, pensions) doesn't cover.  You always want to keep some of your assets liquid and accessible for an emergency fund, usually at least 6 months of expenses.  Lastly, keeping the rest of your assets in appropriately structured retirement accounts based on your risk tolerance helps you fight inflation.

Mistake #4:  Working with only one advisor to buy an annuity.  As consumers, sometimes we just want to get the process over with and don't feel the need to get a second opinion when it comes to buying an annuity.  Many agents or advisors only offer a handful of annuity products on the market.  For many reasons it's because they either are not contracted with all of the companies out there or they don't have the right software to compare the best annuities.  When they only offer a small amount of products, it's usually because they are wanting to keep things simple and they have built a relationship with those particular annuity companies.  This is not always in your best interests, but rather theirs.  Planning your retirement with an annuity strategy should be treated the same as when you go to the doctor for a serious illness or condition.  It is your retirement we are talking about after all.  It's most often recommended to get a second opinion, especially if your initial advisor is not giving you all the options available to you.

Mistake #5:  Working with an advisor who doesn't provide a written retirement income plan.  In our view, every agent or advisor selling an annuity should be equipped to provide their client with a written and documented retirement income plan.  This holds them accountable for meeting your income needs in retirement and gives you added confidence that their recommendation is in your best interests.  A fully written retirement income plan should include all of your costs of living in retirement and show you how the lifetime income annuity works in unison with your social security and pensions (if applicable).  Many advisors or agents do not specialize in retirement income planning so finding one that does is key.

Mistake #6:  Choosing an advisor without getting feedback or reviews from existing clients.  Any advisor can say anything about his past clients. And, sadly, some of what he or she says may not be true. Make sure you ask for references or read comments from current customers so you can depend on the advisor and his work.

Mistake #7:  Choosing an advisor that is not a licensed financial fiduciary.  Any insurance only licensed agent can sell fixed annuities.  However, they are not able to make recommendations or give advice on your investments.  This includes advising you on which assets to use to fund an annuity.  Also, not all brokers or advisors are licensed fiduciaries.  A licensed fiduciary is held to a higher ethical standard and held legally responsible for making investment recommendations in your best interests.  A Fiduciary Advisor holds either a series 65 or series 66 license.  

Mistake #8:  Choosing an advisor that does not have the software to compare all annuities available on the market.  When it comes to annuities, the best Fiduciary Advisors use tools and software to help you select the best annuity available on the market that meets your individual needs.  If the agent or advisor you're working with does not have this software in his or her tool set, you have to question how they know the annuity they're recommending is truly the best one.  

4 Steps to Choosing the Right Annuity   

If you're thinking about buying an annuity, we encourage you to take these 4 steps  

 

Step #1:  Make a commitment to yourself that you're going to secure an optimal retirement.

An optimal retirement is determined on how you answer 2 simple questions.

  • How much guaranteed lifetime income do you have and does it at least cover your basic costs of living?
  • Have you taken the key financial risks of retirement off the table?

A lifetime income annuity is the only financial vehicle on the market today that can help you successfully mitigate the financial risks of retirement by providing a source of guaranteed lifetime income.  This helps mitigate longevity risks, market risk, sequence of returns risk and more.

 

Step #2:  List your financial retirement goals.

At this point, you've done a good job at saving for retirement.  Now you need to make a list of all of your goals.  Do you want to travel?  If so, where?  Maybe you want to buy a vacation home or a new car?  Knowing what your specific goals are in retirement will help you and your advisor know how much you may need to invest in the right annuity.  Having that guaranteed source of lifetime income the annuity provides helps you accomplish your goals in retirement because you know that your income will be there every month regardless of market conditions or other uncontrollable factors.

 

Step #3:  Ask questions.

The way you learn about a company is to ask specific questions and listen carefully to the answers. Here are eight tough questions to ask a Fiduciary Advisor before you buy an annuity from them:

 

  1. What types of annuities do you recommend?
  2. What type of software do you use to find the best annuities?
  3. What type of financial planning do you specialize in?   
  4. How much should I invest in an annuity?
  5. Do you provide a holistic Retirement Income Plan with my Annuity purchase?
  6. Are you a member of the National Ethics Association?
  7. Do you hold a Series 65 or 66 fiduciary license?          
  8. How many A-Rated Companies do you work with?                                                                                                                                                                                                    ​

STEP #4:  Schedule a Discovery Meeting 

Once you're satisfied that you're working with an honest, competent professional Fiduciary Advisor, invite him or her to your home and ask them to provide you with a Retirement Income Plan in writing.  Be prepared to share your financial assets in detail as they will need this in order to provide you with the annuity recommendation to fit inside your Retirement Income Plan.  A written Retirement Income Plan gives you the assurance that you know exactly how your annuity recommendation was determined and how it helps you achieve your financial retirement goals.

 

The purpose behind these steps is to empower you with the information you need to make a wise decision in choosing a Fiduciary Advisor who understands how to properly use annuities for retirement. The proper structure of your Retirement Income Plan is essential to creating an optimal retirement.  An truly optimal retirement plan adds complete confidence for you in knowing that your retirement can be one you've always dreamed of.  One that is full of more travel, more happiness and less worry for you and your family.  This decision should never be taken lightly. These guidelines will help you to locate an ethical and excellent Fiduciary Advisor in your town.

What to Expect from a Fiduciary Advisor when buying an Annuity.

Knowing what questions to ask is essential to avoiding problems. The Securities Exchange Commission administers series 65/66 license sets and promotes high standards and ethical proficiency within the securities industry.

 

Here’s what they say you should expect:

 

The fiduciary duty is the highest standard of care. According to the Cornell Law Dictionary, "A fiduciary duty is the highest standard of care." It entails always acting in your client's best interest, even if doing so is contrary to yours. For a financial advisor, this may mean recommending a product that results in reduced or no compensation because it's the best option for the client.

 

According to the Securities and Exchange Commission, which regulates registered investment advisors as fiduciaries, the fiduciary duty also entails:

  • Acting with undivided loyalty and utmost good faith
  • Providing full and fair disclosure of all material facts, defined as those which "a reasonable investor would consider to be important"
  • Not misleading clients
  • Avoiding conflicts of interest (such as when the advisor profits more if a client uses one investment instead of another or trades frequently) and disclosing any potential conflicts of interest
  • Not using a client's assets for the advisor's own benefit or the benefit of other clients

The commission concludes by stating that "departure from this fiduciary standard may constitute 'fraud' upon your clients," which could result in the firm's or investment advisor's registration being revoked, the advisor getting barred from the industry or multi-million dollar disgorgements, among other penalties.

 

Fiduciaries have a "duty to care." That means these obligations extend beyond the first meeting. A fiduciary will continually monitor a client's investments and financial situation and adhere to best practices of conduct for the duration of the relationship.

 

Fiduciary standard versus suitability standard. For advice to be considered merely "suitable," the financial professional must only have an adequate reason to believe a recommendation fits the client's financial situation, needs and other investments. For that to be the case, an advisor must obtain adequate information about the investment as well as the customer's financial situation before making the recommendation.

 

The most common difference between a fiduciary and an advisor acting under a suitability standard is the decision-making process.  Before making a recommendation, fiduciaries undergo a prudent process designed to determine their client's best interest. After making a recommendation, they discuss it thoroughly with the client to ensure there's no misunderstanding about the recommendation and the fiduciary's rationale for making it.

 

Advisors acting under the suitability standard may, but are not required, to have the same depth of discussion.  As a result, their duty to a client's investments and financial situation ends once the trade is placed. These advisors aren't obligated to monitor client accounts or financial situations on an ongoing basis.

 

Instead, the suitability standard only calls for fair dealing and best execution, which means the advisor must do the following:

  • Execute orders promptly and at the most favorable terms available, determined through "reasonable diligence"
  • Disclose material information
  • Charge prices reasonably related to the prevailing market
  • Fully disclose any conflicts of interest

The suitability standard does not require advisors to put their clients' best interests before their own, nor must they avoid conflicts of interest.

 

If your advisor isn't a fiduciary, he can steer you into products that put more money into his pocket, as long as they're considered suitable for you.  For instance, when faced with two comparable investments, one of which has a higher commission, a fiduciary couldn't recommend the pricier investment because paying more in fees isn't in the client's best interest. An advisor held to the suitability standard, however, could recommend the more expensive product provided it's "suitable" for the client.

 

Of course, not all non-fiduciaries are bad guys hoping to eat your financial lunch, but it's important to understand that, legally, they can.  What's more, their compensation structure could inherently make it difficult for them to act without conflicts of interests.

 

The easiest way to determine if an advisor is a fiduciary is to simply ask, 'Are you a fiduciary? '" A true fiduciary will be able to answer yes.  If so, get that answer in writing, and then confirm the advisor's claim by searching the SEC's advisor information database.

 

Also verify if the advisor acts as a fiduciary at all times or only under certain circumstances, such as when advising on retirement accounts. We suggest investors seeking fiduciary guidance insist that any advisor they hire meet the institute's best practices for standards of conduct. These advisors will, among other things:

  • Be a fiduciary at all times
  • Put agreements and disclosures in writing
  • Show clients what they pay and if the firm receives fees from third parties for their recommendations
  • Doggedly avoid conflicts of interest – or mitigate them
  • Have baseline knowledge, education and competence
  • Use an investment policy statement that, at a minimum, expresses assumptions about objectives, risk and performance
  • Minimize investment expenses

Real fiduciary advisors will affirm compliance of best practices in writing and to regulators without a problem.   A full list of the Institute for the Fiduciary Standard's 12 best practices appears on its website under the Best Practices tab.

Other questions to ask a financial advisor include:

  • What financial services do you provide?
  • How often will you monitor my investments?
  • How often will I meet with you? Is this a one-time meeting or will we meet regularly?
  • Is it up to me to contact you when I have questions or to schedule a meeting?

Questions like these set expectations of what this relationship will be,. They go beyond the simple yes-or-no question of if an advisor is a fiduciary to better define the level of service investors can expect from an advisor.



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